Beauty trends on social media: what’s worth trying, and what to avoid
Meliva aesthetic medicine nurse Etty Ojamaa explains which beauty tips are worth your time and money, and which are worth steering well clear of.
Promoting various beauty trends has become a real phenomenon on social media. Meliva aesthetic medicine nurse Etty Ojamaa explains which beauty tips are genuinely worth the time and money, and which might actually harm your skin.
Does massaging the face with ice cubes or special facial rollers help reduce puffiness and improve circulation?
Since cold slows down circulation, using ice cubes on the skin can help with puffiness — but ice should never be placed directly on the skin, as it can cause cold-induced skin damage. It’s best to wrap the ice cube in a cloth or paper first. While this can offer temporary relief on occasion, it isn’t a sustainable long-term solution.
Specialised facial rollers, such as jade or Gua Sha stones, can help improve circulation and stimulate lymphatic drainage, which may help reduce puffiness. It’s important to use them together with a facial oil, to reduce the risk of friction on the skin.
Are vegan and natural products always a safer and healthier option for the skin?
The words “vegan” and “natural” don’t always mean a safer choice when it comes to skincare products. When choosing them, it’s important to check the ingredient list, since some natural substances can still cause allergic reactions or irritation.
Does layered skincare — regularly using multiple cleansing and moisturising products at once — help achieve healthier, more radiant skin?
Achieving radiant skin doesn’t require a complicated ten-step skincare routine — what matters is sticking to the basics: cleansing, moisturising, and protection. Daily protection requires SPF 15-30, and at least SPF 30 in summer.
Products should be chosen based on skin type, and for the best results, I’d recommend avoiding trial-and-error experiments at home. To find the right products, I’d encourage seeking a specialist’s help, and it’s worth visiting a cosmetologist regularly too.
Do red light therapy, Gua Sha stones, and other tools genuinely add value to a home skincare routine? Is there scientific evidence behind these methods, and what, beyond a basic cream, is actually worth using?
Red light therapy is a scientifically proven method that stimulates collagen production, reduces inflammation, and improves the overall condition of the skin. That said, not all devices on the market are good quality, so it’s worth doing thorough research before buying one.
Using a Gua Sha stone can improve circulation and reduce puffiness, but there’s limited scientific evidence supporting its effectiveness. Microneedling and dermarollers can also complement a home skincare routine, but should be used with caution. Depending on the needle length involved, this can actually cross into medical-procedure territory, which isn’t something recommended to attempt at home on your own.
At Meliva, our cosmetology treatments can effectively help patients dealing with acne and rosacea, as well as ease pigmentation spots and improve dry, dull skin. For more serious skin concerns, though, we recommend seeing a dermatologist. We work closely together to make sure patients get the best possible outcome.
